Rob Bell + Prima + You

Fresh Theatrical Experiences. Fueling Oxygen For The Soul.

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“I came for the laughs of an office play. I left with a new story for my life.”

-Audience Review

THE INVITATION

Rob Bell has been waking people up for years.
To wonder.
To joy.
To what it means to be human.

Now that energy is stepping into theatre.
Stories that walk the room.
Moments electric with presence.

It’s all launching from Prima Theatre — the birthplace of what’s next.

And the door is open.
For us, together, to give it breath.
To ignite the work,
with the prospect of deep human impact
and inside access along the journey.

ROB BELL

  • New York Times bestselling author

  • Named one of TIME’s 100 Most Influential People in the World

  • 1.5M+ books sold

  • 100K+ weekly podcast listeners

  • 20 years of global speaking tours

  • Toured with Oprah

  • Featured in The New Yorker, TIME Magazine, The New York Times

THE IGNITION POINT

Rob Bell has teamed up with Prima Theatre, igniting a new wave of storytelling.

Known for championing fresh theatrical experiences, Prima is built for what’s next.

Beginning at Prima in Lancaster, PA, then onto New York, the West Coast, and global stages in collaboration with cultural visionaries to bring these works to communities everywhere.

PRIMA THEATRE

Prima Theatre (Lancaster, PA) is the official development partner for Rob Bell’s theatrical projects, with a 15-year track record of producing fresh stage works and audience-forward experiences.

  • Collaborated with Stephen Schwartz (Wicked), Billy Porter (Kinky Boots), Jason Robert Brown (Parade)

  • Audiences 20 years younger than the national average

  • 15 years of acclaimed new works

  • Nationally recognized creative incubator

  • Located 2 hours from NYC in a cost-effective hub city

WHAT’S COMING ALIVE


We’ll Get Back to You

Viva walks into a corporate job interview and tells the whole truth. With curiosity and care, she cracks the room wide open, and what follows is a hilarious unraveling of modern work culture that dares us to imagine a more vibrant way to live.

Status: Premiered 2025 at Prima → Now moving to NYC and beyond


Gelatin Rebellion

It’s Wednesday at Golden Springs Senior Living Center — the day everyone looks forward to their favorite wobbly dessert.
But when jello is suddenly taken off the menu, cue the uprising and the laughter.
A hilarious story of community, conviction, and the art of staying upright when life jiggles.

Status: In development (2026–2027)


Glassy Peelers

A surreal theatrical ride — a kaleidoscope of absurd, fractured human experiences colliding into the beauty of being here for each other.

Status: In development (2026–2028)


More Works in Development…

Other plays from Rob are taking shape, ready for their moment to step into the light.

“The most electric, hilarious, and soul-shaking experience I’ve ever had in a theater.”

-Audience Review

WHY NOW

Life today numbs more than it wakes.

This is the opposite.

Not noise, but wonder.

Not numbness, but story that stirs.

Rob’s work opens us back up —

to awe, to clarity, to connection.

Right when we need it most.

WHAT YOUR SUPPORT DOES

  • Fuel to launch Rob’s new works at Prima

  • Script and production development

  • Performer and designer fees

  • Sets, props, and other show elements

  • Filming and digital access tools

  • Travel, workshops, and promoting the work

LEARN MORE ABOUT ALTERNATIVE ENGAGEMENT OPPORTUNITIES

Contact Tessa for more information

This work thrives if you help move it.

Together, we bring more wonder, joy, and humanity into the world.

Help Spread the Spark
  • Prima Arts Inc is a registered nonprofit organization under Section 501(c)(3) of the Internal Revenue Code. Our registered charitable number is 40006, and our Employer Identification Number (EIN) is 27-3111556. Contributions to Prima Arts Inc are tax-deductible to the fullest extent allowed by law.

  • 941 Wheatland Ave Ste A
    Lancaster, PA 17603
    (717) 327-5124

    LetsDoThis@primatheatre.org

  • You can mail a check to the address listed in the Contact Info section. Please make checks payable to Prima Arts, Inc.